Tula Blue Wholesale

Adventure-ready, waterproof jewelry your customers can live in.

Book a Call Why Tula Blue Rope?

Why Retailers Love Tula Blue

Waterproof, adventure-ready pieces that keep customers coming back
Easy merchandising + free displays with initial order
Fast replenishment & reorder support
International wholesale available
Nothing else like it!

See Where Tula Blue Is Carried

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Join a growing network of independent retailers nationwide. All wholesale partners are featured on our Stockists Map.

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Easy Reordering

Quick replenishment, real support

Email or book a call anytime for restocks

Free Displays

Merchandising made easy

Complimentary displays with opening order

Ships from Texas

Fast, reliable fulfillment

Every order is assembled by our Texas team with the same care we give our own retail customers.

Wholesale Minimums

Designed to grow with your store

• Opening order: $1,000
• Reorders: $500

Lead Time & Fulfillment

Quick turn, made with care

Orders ship in 1–2 weeks

Handmade in Texas

Jewelry You Can Live In

Tula Blue exists for women who never slow down. Every piece is handcrafted on nautical-grade rope, hand-spun by our all-female team across two Texas workshops. The result is jewelry that is waterproof, sweat-proof, and built for real life.

"We’ve absolutely loved carrying Tula Blue Jewelry in our shop. The quality, craftsmanship, and unique designs truly stand out, and our customers love it just as much as we do. It’s one of those brands people come back for again and again—we’re proud to have it on our shelves!"

-Goin' Coastal, Rockport, TX