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Every Tuesday

WhatNot LIVE Starts In

Join us every Tuesday at 7:00 PM Central.

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🎥 Tula Blue LIVE on Whatnot

One-of-a-kind Tula Blue, made for our live shows.

Waterproof rope jewelry, handmade in Texas for 12 years. Every piece we sell live is one you won't find on our website, and every auction starts at $1.

Next LIVE Tuesdays · 7pm CT 🛍️ New to Whatnot? Grab your FREE welcome credit →
Heather and Granny live on Whatnot at the Tula Treehouse

Special LIVE event

Giving Tuesday is coming to Tula LIVE

For the first time EVER, our community has the opportunity to send in their pre-loved Tula pieces to be sold during a special LIVE show, with every dollar from the evening going to ocean conservation in partnership with PADI AWARE.

💎 Whatnot exclusives

Why you'll only find these on Whatnot

Our Whatnot pieces come from a few special places, and none of them are on our website.

Made for our shows

One-of-a-kind pieces the girls create just for Whatnot.

From my Tula vault

Pieces I've been saving, finally coming out to play.

No longer online

Pieces we don't carry on the website anymore.

The drop extras

When we design a new drop, we make a bunch of options and pick the ones for the website. The rest come here to y'all.

The girls at work ✂️
The Tula Blue girls at the workbench designing pieces for Whatnot

My favorite part is watching the girls create for these shows. They're having SO much fun, and it's given them a creative outlet to make things we could never make in bulk for the website. We get to make them for you on Whatnot instead.

Heather
📅 Mark your calendar

Upcoming shows

  • Tue 10/27
    Tula Tuesday · 7pm CT
    Island Workshop, North Padre Island, with Ashley & the crew
  • Tue 11/3
    Tula Tuesday · 7pm CT
    Tula Treehouse, Austin, with Heather & Granny
  • Sat 11/7
    Coffee & Tula Time on Whatnot · 8am CT
    Tula Treehouse, Austin, with Heather
🔔 Bookmark these on Whatnot so you get a reminder →
The best move

Get on the LIVE text list.

We text right before we go live, so you never miss a show. It's the only list we text about LIVE, and we might do something special just for the folks on it.

✨ Join the LIVE text list

Whatnot Reviews

Real Reviews from Tula Blue Shoppers

Swipe through what shoppers are saying after hanging out with us live.

5.0 ★★★★★

“Stunning and so well made Stands up to daily wear and all activities I’m A nurse and wear my pieces every day”

5.0 ★★★★★

“Loving my Tula Blue! Thank you much 🔥🔥🔥”

5.0 ★★★★★

“Love love love all the jewelry!!! High quality!”

5.0 ★★★★★

“Fast shipping. Such a great quality piece of jewelry. I never take it off”

5.0 ★★★★★

“My first necklace from Tula and im absolutely in love. Need pretty jewelry for kayaking and this hits the outdoor check.”

5.0 ★★★★★

“Awesome deal, quick shipping and great packaging. Tulablue really made my first whatnot purchase perfect❤️”

5.0 ★★★★★

“I am in love with all of the gorgeous items I’ve received from Tula Blue! I truly look forward to seeing all the unique creations at every Tula Tuesday show!”

5.0 ★★★★★

“Always thrilled with new Tulablue!!! And the auction just adds to the fun!”

5.0 ★★★★★

“Every thing I get, it more beautiful when I can see it and wear it. Thank you for making my dreams come true!! So happy you are on Whatnot now!”

Swipe to see more reviews →

🎉 Meet your hosts

Two workshops, one party

We switch off every Tuesday between our two Texas workshops, so each show has its own hosts and its own finds.

Heather and Granny live on Whatnot at the Tula Treehouse in Austin
Tula Treehouse · Austin

Heather & Granny

Every other Tuesday, me and my mama, aka Granny, go live from the Treehouse. She's the star of the show, and y'all know it.

📅 Next show: Tue 11/3 · 7pm CT
Ashley and the crew live on Whatnot at the Island Workshop on North Padre Island
Island Workshop · North Padre Island

Ashley & the Island Workshop crew

The other Tuesdays, Ashley and the crew go live from the coast with all their islandy shells and beach finds.

📅 Next show: Tue 10/27 · 7pm CT
Heather with a coffee during a weekend morning Whatnot show
Weekend mornings · Austin

Tula & Coffee Time

If you like a slower show, grab a coffee and join me on the occasional weekend morning. Same $1 starts, a little more relaxed.

📅 Next show: Sat 11/7 · 8am CT
💬 Questions?

Here's how shopping live with us works

Everything you need to know before your first show. It's easier than it looks, promise.

Still wondering? Email [email protected]

When are you live?

Most Tuesdays at 7pm CT on Whatnot, switching between our Austin Treehouse and the Island Workshop on North Padre Island, plus the occasional weekend morning. We take the occasional week off, so join our text list to always know when we're going live.

🔴 Next up: Tula Tuesday, Tue 10/27 · 7pm CT
Do I need the app?

The full live shopping experience is best in the free Whatnot app, but you can also watch on whatnot.com.

Is there a deal for first-timers?

Yes! If you're new to Whatnot, sign up with our invite link and you'll get a welcome credit toward your first purchase.

How does the auction work?

Most pieces start at $1 and go to the highest bidder. It moves fast, it's easy to join in, and it's honestly a blast.

Is it safe to buy?

Yes. You pay securely through Whatnot, and every order is backed by their Buyer Protection.

What's a "vault" piece?

A vault piece is a true one-of-a-kind. When it sells, it's gone for good. That's the fun of it.

How does shipping work?

We ship within about 2 business days. Win more than one item during a show? Your wins stack so you can save on shipping.

Can I return something?

Live auction wins are final, so bid on the pieces you truly love.

What sizes do you offer?

Necklaces run 14 to 24 inches, bracelets are one size, and anklets are 9 to 12 inches.

Is it really waterproof?

Yes, for real. Swim, shower, beach, all of it.

Made to be lived in

Every piece is handmade right here in Texas from hand-spun rope, freshwater pearls, and natural stones. It's actually waterproof, so you can swim in it, sweat in it, travel in it, and never take it off. Our vault pieces are one of a kind, which is half the magic. You'll never see that exact necklace again, and neither will anyone else.

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See you in the chat!

Take a peek at our favorite moments, behind-the-scenes fun, new arrivals, and all the cute things we love sharing with you.

Join us every Tuesday for WhatNot LIVE — you won’t want to miss it!

Join WhatNot LIVE

Need to reach us?

We’re here to help

For anything about an order, message us right on Whatnot. That keeps everything in one place and helps us take care of you fastest.

For everything else, email us at [email protected] or say hi on Instagram @tula.blue. We’re real people and we love hearing from y’all.